Incyte logo

Associate US Product Strategy Director, Thought Leader Liaison, MPN West

Incyte
4 days ago
Remote friendly (Dallas, TX)
United States
$211,800 - $240,400 USD yearly
Marketing

Role Summary

The US Thought Leader Liaison (TLL) on the US Product Strategy Team at Incyte will serve as a strategic bridge between the company and Key External Experts (KEEs) within the MPNs space. Reporting to the Head of US Marketing – MPNs, the TLL shapes and executes brand strategies and awareness by fostering relationships with regional KEEs, facilitating treatment landscape discussions, and capturing insights. They act as a central point of contact for KEEs within the West Area, ensuring compliance with all Incyte policies and procedures, including Medical/Commercial interaction guidelines, and liaising with Sales, OCNEs, Medical Affairs, Market Access and R&D to communicate market support data aligned with product strategy.

Responsibilities

  • Identify, cultivate, and maintain relationships with regional Key External Experts (KEEs) on a priority list through various meeting formats, including field-based, virtual, and at conferences, ensuring accessibility and inclusivity for all participants.
  • Conduct appropriate business discussions and drive the brand strategy with KEEs and key customers related to on-label product information, disease state, and general corporate awareness.
  • Provide strategic and tactical insights to Product Strategy Team to foster alignment as it relates to corporate and brand business objectives; identifying key market trends impacting the business.
  • Assist with the identification and development of Incyte's speakers bureau. Maintaining appropriate communication with members of the bureau to ensure alignment on disease and brand messaging.
  • Advisory Board planning and execution. Plan, develop content, and execute advisory boards and other KEE- driven initiatives to inform brand strategy, treatment landscape, and post-market activities.
  • Internal and cross functional collaboration with Product Strategy Team members, Sales, OCNEs and Market Access to ensure KEE needs are addressed in a timely and thorough manner. Compliantly connect KEEs to the appropriate Medical Affairs or R&D team member regarding requests that are aligned within their respective functional areas.
  • Perform all company business in accordance with all federal/state regulations, company policies and procedures.
  • Develop and maintain a high degree of therapeutic area knowledge; become an expert for disease areas.

Qualifications

  • Bachelor's Degree or equivalent experience required; PharmD, MD, RN, BSN, NP or other clinical degree preferred. We welcome candidates from diverse educational backgrounds.
  • Prior Field / Sales experience strongly preferred.
  • 1-2 years of TLL experience strongly preferred.
  • Experience in oncology (Solid Tumors &/or Malignant Hematology) strongly preferred.
  • Ability to foster relationships, build advocacy, and collaborate with internal and external stakeholders.
  • High energy, creativity, and aptitude for handling multiple tasks concurrently.
  • Strong teamwork, collaboration, communication, and presentation skills are required.
  • Project Management experience and experience with internal Medical, Legal, Regulatory process is preferred but not mandatory.
  • Strong leadership skills.
  • Strong technical skills required to develop content and analyze market trends.
  • Frequent travel (50% +) is required. Expectation to be in HQ offices in Chadds Ford – PA or Wilmington – DE at least once a month.

Education

  • Bachelor's Degree or equivalent experience required; PharmD, MD, RN, BSN, NP or other clinical degree preferred.

Skills

  • Leadership and team coordination
  • Relationship building and stakeholder management
  • Strategic thinking and market insight
  • Effective communication, presentation, and cross-functional collaboration
  • Content development and analysis of market trends
  • Project management and adherence to regulatory processes

Additional Requirements

  • Frequent travel (50%+) is required.
  • Location expectations include presence at HQ offices in Chadds Ford, PA or Wilmington, DE at least once a month.