Associate Director, US Marketing Operations
Dyne Therapeutics
4 hours ago
On-site
Greater Boston
$155,000 - $190,000 USD yearly
Marketing
Primary Responsibilities
- Chair the Dyne Commercial Medical, Legal, and Regulatory review committee and manage the end-to-end content review and approval process for Commercial-led therapeutic education.
- Partner with Marketing, Medical, Legal, and Regulatory teams to foster a collaborative, solution-oriented review culture.
- Ensure timely, compliant review of HCP, payer, and patient-facing materials; optimize systems supporting content workflows such as Veeva Vault PromoMats.
- Collaborate with Regulatory, Legal, and Compliance to maintain policies, procedures, and governance aligned with evolving regulatory standards.
- Design and implement a fit-for-purpose HCP and consumer peer-to-peer engagement model for rare disease launches in DMD and DM1.
- Oversee HCP and consumer engagement operations across Commercial, including nomination, contracting, onboarding, training, logistics, and relationship management.
- Ensure compliance with applicable industry regulations and internal policies, including fair market value requirements and Sunshine reporting.
- Serve as a strategic partner to Brand Teams; align Marketing Operations capabilities to commercial objectives.
- Drive continuous improvement across marketing operations processes for agility, scalability, and compliance.
- Oversee print fulfillment operations and manage promotional asset lifecycle planning.
- Partner with Commercial Operations, IT, and Analytics to enable systems that track performance and integrate insights into campaign design/optimization.
- Ensure personalized, precise customer engagement via data, segmentation, and targeting.
- Lead planning and execution of US HCP and consumer-facing congresses, conventions, and field-sponsored events.
- Coordinate KOL engagement strategies at congresses with Marketing, field-facing teams, and Medical Affairs, ensuring operational excellence, brand alignment, and compliance.
Qualifications
- Bachelor’s degree required; MBA or MPH preferred.
- 8+ years of experience in pharmaceutical/biotech; experience supporting rare disease or accelerated approval launches preferred.
- Ability to thrive in fast-paced environments with strong prioritization and problem-solving.
- Proactive, adaptable, solution-oriented; delivers results under tight timelines.
- Proven experience leading promotional review processes in regulated environments.
- Deep understanding of US regulatory requirements and compliance standards for promotional activity.
- Excellent communication, interpersonal, and stakeholder management skills.
- Strong business acumen to translate strategy into execution.
- Experience with commercial systems/platforms such as Veeva Vault PromoMats highly preferred.
- Experience in a small, rapidly growing biotech; comfortable navigating ambiguity.
- Chair the Dyne Commercial Medical, Legal, and Regulatory review committee and manage the end-to-end content review and approval process for Commercial-led therapeutic education.
- Partner with Marketing, Medical, Legal, and Regulatory teams to foster a collaborative, solution-oriented review culture.
- Ensure timely, compliant review of HCP, payer, and patient-facing materials; optimize systems supporting content workflows such as Veeva Vault PromoMats.
- Collaborate with Regulatory, Legal, and Compliance to maintain policies, procedures, and governance aligned with evolving regulatory standards.
- Design and implement a fit-for-purpose HCP and consumer peer-to-peer engagement model for rare disease launches in DMD and DM1.
- Oversee HCP and consumer engagement operations across Commercial, including nomination, contracting, onboarding, training, logistics, and relationship management.
- Ensure compliance with applicable industry regulations and internal policies, including fair market value requirements and Sunshine reporting.
- Serve as a strategic partner to Brand Teams; align Marketing Operations capabilities to commercial objectives.
- Drive continuous improvement across marketing operations processes for agility, scalability, and compliance.
- Oversee print fulfillment operations and manage promotional asset lifecycle planning.
- Partner with Commercial Operations, IT, and Analytics to enable systems that track performance and integrate insights into campaign design/optimization.
- Ensure personalized, precise customer engagement via data, segmentation, and targeting.
- Lead planning and execution of US HCP and consumer-facing congresses, conventions, and field-sponsored events.
- Coordinate KOL engagement strategies at congresses with Marketing, field-facing teams, and Medical Affairs, ensuring operational excellence, brand alignment, and compliance.
Qualifications
- Bachelor’s degree required; MBA or MPH preferred.
- 8+ years of experience in pharmaceutical/biotech; experience supporting rare disease or accelerated approval launches preferred.
- Ability to thrive in fast-paced environments with strong prioritization and problem-solving.
- Proactive, adaptable, solution-oriented; delivers results under tight timelines.
- Proven experience leading promotional review processes in regulated environments.
- Deep understanding of US regulatory requirements and compliance standards for promotional activity.
- Excellent communication, interpersonal, and stakeholder management skills.
- Strong business acumen to translate strategy into execution.
- Experience with commercial systems/platforms such as Veeva Vault PromoMats highly preferred.
- Experience in a small, rapidly growing biotech; comfortable navigating ambiguity.