Associate Director, U.S. Consumer Marketing – Patient Adherence Program Lead

Role: Associate Director leading the consumer patient adherence strategy for a PAH (pulmonary arterial hypertension) drug, focusing on developing and optimizing patient engagement and support programs. Responsibilities include designing omnichannel experiences (CRM, digital, education), partnering with analytics for KPI definition and program optimization, and ensuring compliant, scalable delivery across cross-functional teams. Requirements: Master's Degree, MBA or MS; 5+ years in pharma, biotech, healthcare marketing, or patient services with experience in adherence or patient engagement programs; strong stakeholder management, communication, project leadership, and vendor management skills. Preferred: experience in specialty, rare disease, or pharmacy settings. High-Value: focus on specialty disease area, patient adherence, omnichannel engagement, digital tools, and cross-functional collaboration, with some travel (~10%). Work setup: hybrid in the U.S. (San Francisco or Los Angeles preferred). The role offers strategic impact on patient experience and adherence support in a high-value therapeutic context.