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Associate Director, Trade Marketing & Strategy - Neuroscience and Eye Care
Company Name
AbbVie
Job Overview
The Associate Director, Trade Marketing & Strategy is responsible for evolving trade marketing to a strategic function, developing complex pharmacy and distribution strategies across AbbVie's portfolio. This role involves partnering with key stakeholders to optimize patient experience and business growth, identifying and assessing opportunities in the specialty pharmacy channel, and implementing initiatives for patient onboarding and adherence.
Key Duties
- Developing brand-specific trade strategies
- Executing launch plans
- Managing stakeholder relationships
- Analyzing market data