Associate Director, Scientific Content Development, Congress Engagement

Role Summary

The Associate Director, Scientific Content Development, Congress Engagement is responsible for the planning, management, and support of medical content and experiences at key congresses. This person reports to the Director, Congress Strategy Lead and works closely with Medical Affairs teams across therapeutic areas to build the medical congress strategy based on medical priorities. The Scientific Content Development Lead also supports the planning process that aligns medical priorities and defines medical booth content for key congresses. This role requires strong project management and communication skills.

Responsibilities

• Responsible to support the creation of an overarching booth story by integrating various elements and ensuring that the content aligns with the strategic objectives of the therapeutic area
• Support innovation, idea generation and execution of objectives to continually evolve processes and enhance the value of congress engagement.
• Coordinate strategic input gathering and engaging with internal teams including Congress Engagement Team, Portfolio Strategy, Early Assets group, and franchise leads to align on booth communication objectives, prioritizing assets for congress
• Strategic input gathering for congress booth content planning. This includes the review of externally published and BMS internal resources to understand the company's priorities, overarching timelines and asset positioning.
• Conduct strategic level discussions with senior Medical Leadership and multiple disease asset teams to determine overall booth communication objectives.
• Manage the Medical Legal Review (MLR) process for congress both theme and content globally.
• Create overarching congress booth story in alignment with BMS and local market guidelines.
• Manage agency partners to ensure deliverables are met within budget and timeline.
• Utilize platforms such as Veeva for content creation, management, and distribution to ensure consistency and compliance.
• Content and ensure a feedback loop to association congress organizers to secure approvals where needed.
• Responsible for ensuring BMS improves congress effectiveness and efficiency while also driving innovative solutions for improving the overall customer experience at Congresses.
• Partner with congress leads to deliver scalable, innovative solutions across therapeutic areas, and share best practices to enhance congress planning and execution.
• Working efficiently within an assigned budget, leveraging emerging technologies to drive efficiencies.
• Attend congresses and provide input on creation of executive summary around competitive activities and data from medical booth (i.e., downloads, visits.)
• Model BMS behaviors and reinforces such behaviors at all levels in the organization.

Qualifications

• Minimum of seven years' congress management experience or relevant experience in pharmaceutical marketing and/or medical affairs preferred.
• Experience in change leadership and demonstrated success in leading across a cross-functional matrix team. Excellent organizational, written and oral communication, facilitation, interpersonal and leadership skills.
• Track record of success in leading complex projects. Demonstrated strong project management skills; Project Management Certification (PMP) a plus.
• Expert experience in managing 3rd party vendors and contracts.
• Proven strength at communicating effectively across a global audience.
• Knowledge of the Medical Legal Review process, including associated systems (Veeva Vault PromoMats).
• Demonstrate innovative mindset (simplification - doing things better, faster and more cost effectively).
• Knowledge of international healthcare customers, stakeholders and influencers and understanding of their needs.
• Ability to flex across different types of cultures, complexities, business situations and matrix partners.
• Problem solver and results oriented.
• Proven experience in managing timelines, identifying resource needs and constraints, and implementing strategies to meet changing needs and requirements.
• Knowledge of industry trends and experience in leading and driving operational programs and initiatives.
• Ability to travel 20%-35% to attend key domestic and international congresses.