Associate Director Regional Marketing Specialist, Hematology- West Region

Brand Strategy
- Work with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution
- Support execution of approved Advisory Boards
- Assist with identification of Healthcare Professional (HCP) consultants based on the approved Consultant Engagement Project Brief
- Facilitate, participate in, and attend advisory boards (as appropriate)

Regional and National Physician Discussions
- Support disease state and approved on-label product conversations using approved promotional messaging and PReP-approved materials
- Engage with assigned TLs and solicit feedback
- Participate in and attend Congresses and other industry meetings
- Conduct 1:1 meetings with HCPs and attend congress meeting sessions

Compliant Collaboration with Field/Home Office Teams
- Provide input/support for account plans for Sales Speaker Management and Engagement
- Identify and develop HCP Speakers for compliance-promotional education
- Provide refresher and follow-up training on PReP-approved speaker materials
- Ensure compliant execution of branded and unbranded speaker programs per BMS guiding principles
- Monitor speaker performance to evaluate effectiveness and capabilities
- Provide home office marketing/sales input and assist with regional execution of Home Office Brand Strategy

Compliance & Integrity
- Work professionally in accordance with applicable policies, laws, regulations, industry codes, and Principles of Integrity

Compensation & Benefits (if eligible)
- Field (U.S.): $166,350–$201,571
- Health, wellbeing, and financial protection benefits; paid time off

Application
- If the role isn’t a perfect resume match, BMS encourages applying anyway.