Associate Director, Payer Marketing

Role: Associate Director, US Pharma Payer Marketing - Immunology, responsible for developing market access and payer engagement strategies for immunology launch products in the US. Responsibilities: lead segmentation, targeting, and promotional initiatives across payer segments (health plans, PBMs, Medicaid, federal, IDNs), collaborate with cross-functional teams (Brand Marketing, IAM, Medical Affairs, Policy), support value evidence strategies, and optimize channel strategies for successful product launches. Requirements: BA/BS degree, minimum 5 years in healthcare account management, market access, or related fields; strong understanding of US healthcare ecosystem, payer dynamics, and policy landscape; excellent leadership, communication, and project management skills. Preferred: advanced degrees (PharmD, MPH, MBA), experience with product launches, contracting strategies, HEOR, and marketing development. High-Value: focus on immunology therapies, market access and payer engagement, strategic planning, and cross-functional collaboration. Work setup: hybrid in Upper Gwynedd, PA (3 days onsite), remote considered with travel up to 25%.