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Associate Director, Marketing -Thought Leader Marketing Liaison

Merck
September 24, 2026
Full-time
Remote
Worldwide
Marketing
Role: Associate Director, Thought Leader Marketing Liaison (TLML) within the US Immunology team, focusing on IBD. Objectives: to develop and execute strategies for advocacy, speaker programs, congress engagement, and scientific insights to support brand positioning and ensure compliant, impactful interactions with KOLs. Responsibilities: identify and map key opinion leaders, execute engagement activities including congress participation, site visits, advisory boards, and develop speaker bureaus aligned with scientific messaging. Collaborate cross-functionally with marketing and field teams, ensure regulatory compliance, and gather insights to inform brand strategies. Qualifications: bachelor’s degree required; 5-8 years in pharma sales, marketing, or medical engagement, with at least 2 years of IBD experience and existing KOL networks preferred. Skills: strong relationship-building, communication, strategic insight, and collaboration in regulated environments. Experience in IBD, especially with KOL management, congress planning, and advocacy development, is highly valued. Work setup: remote/field-based with 60-70% regional and national travel; residing near a major US airport is required. Travel: up to 60%. Focus on IBD, with emphasis on scientific engagement, advocacy, and brand support in a dynamic, regulated pharma context.