Associate Director, Marketing, Professional Promotion, HCP Strategy (Head & Neck Oncology)
Genmab
August 28, 2026
Full-time
Remote friendly (Princeton, NJ)
Worldwide
Marketing
Role: Associate Director, Head & Neck Oncology Marketing Professional Promotion β Field Activation & Experience, responsible for developing and executing brand strategies for Genmab's Head and Neck Cancer portfolio. Responsibilities include shaping strategic and tactical plans, collaborating with cross-functional teams (Digital, Omnichannel, Sales, Medical, Market Access), leveraging innovative technology and customer insights, and leading omnichannel engagement initiatives to accelerate brand growth. Must lead project management, coordinate external agencies, and manage budgets to meet brand objectives. Requirements: Bachelor's degree (MBA preferred), 8+ years in US or global in-line marketing or digital marketing, with strong oncology/HNSCC experience and familiarity with accelerated approval processes highly preferred. Proven ability to develop measurable strategies, lead cross-functional teams, and operate in dynamic, emerging organizations is essential. Excellent communication, leadership, and proactive problem-solving skills are required. Travel within the US is expected up to 40%, with flexible work arrangements. The role emphasizes strategic thinking, innovative customer engagement, and collaboration to support Genmabβs mission of transforming cancer and serious disease treatment through antibody therapeutics.