Role Summary
Associate Director, Marketing - Alpha-1 Antitrypsin Deficiency Launch role focused on supporting unbranded and branded efforts for INBRX-101, collaborating with US/global brand teams and GTMC to drive data-driven action plans, market development, and promotional strategy for the US launch.
Responsibilities
- Support the development and execution of the US commercial strategy for the INBRX-101 launch
- Create and drive clear and data-driven market development and promotional action plans
- Collaborate extensively with marketing, GTMC, and other functions to ensure milestones and targets are achieved
- Manage external vendor relationships and budgets to ensure effective execution of strategy and tactical plans
Qualifications
- Bachelor degree required, MBA a plus
- Minimum of 5+ years of progressive experience marketing in pharmaceutical/biotech commercial teams with a minimum of 2 years of experience marketing and launching drugs in the US
- Specialty therapeutic and immunology experience strongly preferred
- Ability to leverage insights and analytics to develop data-driven action plans; big-picture and detail-oriented with a strong sense of urgency
- Demonstrated ability to autonomously lead, prioritize, and manage multiple projects and collaborate with internal and external partners
- Knowledge of the Legal and Regulatory landscape pertaining to pharmaceutical marketing; including Medical/Legal/Regulatory Review Committee process
Skills
- Analytical thinking with data-driven approach
- Project management and cross-functional collaboration
- Vendor management and budget oversight
- Strategic planning for market development and promotions