Associate Director, International Digital Marketing Patient Ecosystem Lead

Role: Associate Director leading AbbVie's Digital Patient Ecosystem within the Exceptional Patient Experience (EPE) team, focusing on enhancing patient interactions across international markets. Responsibilities: oversee development and evolution of digital platforms (OneCRM, myAbbVieCare, AbbVie Care Connect, PACE), drive implementation and adoption across key markets and brands, leverage real-world data to improve patient support programs, and ensure operational excellence, compliance, and efficient vendor management. Lead strategic initiatives to optimize digital capabilities, foster cross-functional collaboration, and develop analytics frameworks for impact measurement. Requirements: Bachelor's in Digital Health, Life Sciences, or related field; 10+ years in digital health or bio-pharma patient support; experience with CRM tools like Salesforce Health Cloud; strong leadership, strategic thinking, and data-driven decision skills; familiarity with AI and digital program delivery. Preferred: Master’s degree, proven success in digital health programs, experience in global or multi-market settings, and talent development. HighValue: focus on immunology, oncology, neuroscience therapeutics; digital health platform management; patient support programs; international market scope; regulatory and compliance oversight; cross-functional stakeholder engagement. WorkSetup: not specified; likely hybrid or remote given global scope.