Associate Director, Integrated Field Deployment and GTM Analytics

Role Summary

Associate Director, Integrated Field Deployment and GTM Analytics located in East Hanover, NJ. This role supports brand-level evaluations and analyses to empower field teams to achieve strategic objectives and enhance performance.

Responsibilities

• Execute a systematic, comprehensive evaluation of the effectiveness (performance) for Novartis field teams at the brand level, ensuring they are empowered to achieve the organization‚Äôs strategic goals
• Analyze the results of internal field force studies and surveys to uncover key pain points and drivers of success
• Conduct brand-level analyses (e.g., NBRx, TRx, SF, HCP prescribing activity, NVS/competitor share, key trends)
• Provide analytics on KOL engagement / field force activity to support field teams in a given function (Medical, NPS, Access, CE)
• Analyze the sample shipment and utilization data to support decision-making for sample distribution at HCP and account level
• Analyze field force adherence to internal tool (e.g., NBA / decision engine) recommendations (e.g., HCP prioritization, call plans, follow-ups), comparing performance of high vs low adopters
• Identify opportunities to optimize routes and schedules, ensuring efficient coverage of territories and maximizing time spent with customers

Qualifications

• Minimum of 6 years of experience in the pharmaceutical or healthcare industry, with a deep understanding of product launches
• Significant experience in analytics, data science, or a related field within the pharmaceutical or healthcare industry. Proven ability to execute brand-level evaluations and provide actionable insights that drive strategic decision-making
• Excellent communication skills, with the ability to present insights and recommendations to various stakeholders
• Experience with analytics tools and software, such as SQL, Python, R, or similar. Strong analytical skills with experience in conducting comprehensive data analyses and interpreting complex datasets
• Understanding of the pharmaceutical market, including key trends and competitive dynamics
• Ability to work collaboratively with cross-functional teams, including Medical, NPS, Access, and Commercial functions
• Strong problem-solving skills and a proactive approach to identifying opportunities for improvement
• Experience in optimizing field operations and territory management to enhance efficiency and effectiveness

Education

• Bachelor's degree in related field is required; Master of Science and/or MBA preferred