Associate Director, HCP Marketing, Bylvay

Role: Associate Director, HCP Marketing for Bylvay, supporting U.S. rare disease launches and promotional activities. Responsibilities include leading peer-to-peer tactics, congress and speaker bureau planning, advisory boards, multichannel engagement, and KPI monitoring. Collaborates with field leadership, medical, legal, and cross-functional teams to ensure compliant, cohesive marketing strategies. Requirements: 10+ years biopharma experience, with at least 5 years in pharmaceutical or biotech marketing, ideally with rare or specialty product launch experience; strong leadership, communication, and cross-functional project management skills. Preferred: sales or field experience; advanced scientific and rare disease knowledge, including complex science and reimbursement landscape. Qualifications: Bachelor's degree required; PharmD or MBA preferred. High-value specifics: rare disease focus (PFIC, Alagille syndrome), complex science, multichannel promotional tactics, compliance with industry regulations, and experience managing large budgets. The role involves strategic brand planning, stakeholder engagement, and navigating a matrixed environment to achieve near-term revenue goals in the U.S. Work setup details are not specified.