Role Summary
The Area Business Manager leads Pfizer Cardiac Rare Disease sales within the assigned US area, shaping and executing sales strategies for Vyndamax per approved indications. The role reports to the Rare Cardiac Regional Business Director and collaborates with customer-facing teams across the organization. The ABM supervises Rare Disease Rare Cardiac Senior Health & Science Specialists, coaches field representatives, and ensures compliant promotional communications. Extensive travel within the area is required.
Responsibilities
- Report into the Rare Disease, Rare Cardiac Regional Business Director.
- Staff development for direct reports (Direct: 8-9 SHSS, field representatives) including hiring, coaching, talent development, and performance management.
- Proactively work with Sales training team, ensuring training programs are coordinated.
- Create a high performing organization through talent planning and career development.
- Develop a change agile organization to effectively and consistently deliver results in a changing competitive, market and economic landscapes.
- Actively partner with marketing leads and teams to shape brand/customer strategies and initiatives to drive demand and meet customer needs.
- Partner with Brand Marketing to inform annual Operating Planning and Tactical Planning efforts; convey Area customer needs to Brand team and other HQ teams to help identify/design new customer solutions.
- Area Business Planning: Develop Area business objectives and define key performance metrics aligned to National Sales and Brand objectives; develop and implement insight-driven, integrated and compliant business plans at Area, Territory and Account levels; ensure sales forecast and operational budgets are achieved; support the implementation of the sales representative incentive compensation structure; build a network of physicians and industry contacts to improve sales leads and successes.
- Area Business Leadership: Accountable for successful account engagement and internal coordination for all customers within the Area geography; manages resource allocation across the Area geography; ensures cross-functional communication and coordination to meet local market needs; lead the implementation of the Area business plan through guidance and coaching to Area team members; maintain technical expertise to respond to questions; maintain in-depth understanding of market and customer trends to coach brand messaging; engage with cross-functional teams to execute opportunities with brand pull-through.
- Partner with Strategy & Operations Team to monitor area business performance and implement processes to accelerate performance; develop and execute local market and account strategies; proactively analyze data to identify market trends; represent area business at Quarterly business reviews (QBR) and manage execution of action items; report status through Planning & Innovation processes; participate in team meetings to share insights and develop action plans.
- Culture & Values: Build and maintain a culture of trust and collaboration with local colleagues; promote execution, innovation where appropriate, and openly sharing learnings; facilitate open and honest conversations and provide candid feedback; ensure compliant use of approved promotional materials and selling activities; comply with corporate policies and high standards of business conduct.
Qualifications
- Bachelor's Degree required; MBA or relevant graduate degree preferred.
- 5+ years pharmaceutical, biotech, or medical marketing/sales experience.
- Rare Disease and/or Specialty Cardiovascular experience and expertise strongly preferred.
- Minimum 3 years successful District/Area/Regional Manager experience preferred.
- Product launch experience preferred.
- Hospital Sales experience preferred.
- Demonstrated ability to think strategically and to execute flawlessly to deliver results.
- Demonstrated ability to formulate, develop, write, communicate, and monitor the execution of business plans.
- Strong track record of collaborative and motivational leadership and internal stakeholder management skills.
- Strong analytical thinking and problem-solving skills.
- Successful track record of project management and leadership in cross-functional teams.
- Understand people dynamics and how to engage and motivate others.
- Enterprise thinking and the ability to anticipate consequences.
- Valid US driverβs license and driving record in compliance with company standards; any DUI/DWI or other impaired driving citation within the past 7 years will disqualify you from being hired.
Additional Requirements
- Location: Geography includes Orange County, San Diego, Long Beach, Inland Empire, Palm Desert, and Hawaii. Candidate MUST live within the state geography.
- Travel: This position may require significant travel (+60%) to develop internal and external relationships.