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Adult Immunization Specialist โ€“ Brockton, MA

GSK
2 months ago
On-site
Brockton, MA
Sales
Position Summary:
- The Immunization Specialist (IS) drives healthcare provider (HCP) engagement and adult vaccine uptake by educating HCPs and their office staff on disease prevention and GSKโ€™s vaccine portfolio, communicating clinical value, and translating clinical data into conversations that drive immunization impact.
- Reports to the Vaccine Sales Director and collaborates with field/account leadership to ensure coordinated and compliant execution.

Responsibilities:
- Engage HCPs across internal medicine, family practice, and health departments using approved materials to communicate clinical value and benefits of GSK vaccines.
- Build and maintain expertise in vaccine therapeutic areas, GSK products, and competitors.
- Support peer-to-peer educational programs, conventions, and speaker events.
- Tailor engagement strategies to local practice dynamics and HCP/account needs.
- Ensure pull through across adult segments for private/public vaccination, including stocking, in-office vaccination, and/or referrals.
- Partner with Vaccine Account Managers to drive product pull through within Public Awardees, Health Systems, and other contracted accounts per engagement guidelines.
- Influence uptake of publicly funded vaccines by understanding HCP/staff and health department immunization goals and funding cycles.
- Support accounts with ordering and inventory management needs.
- Educate/communicate HCPs/staff on Health System (HS) policies with Account Managers.
- Identify and address barriers to contract execution/utilization and provide actionable feedback.
- Partner with Market Access, Medical Affairs, and Account Teams to ensure aligned and compliant execution.
- Help identify/address barriers to vaccine access, reimbursement, and workflow integration.
- Provide actionable field insights to inform local strategy and optimize resources.
- Uphold compliant, high-quality customer engagement in line with company policies and healthcare regulations.
- Participate in business reviews and team huddles.
- Maintain accurate CRM documentation and activity records.

Success Metrics / KPIs:
- Achieve assigned territory sales, immunization rates, and market share targets.
- Activity metrics (e.g., customer reach and frequency), progress on Good Selling Outcomes, and utilization of key educational assets.
- 100% CRM documentation and GSK policy compliance.
- Completion of selling excellence and product-related training programs/modules.

Basic Qualifications:
- Bachelorโ€™s Degree from an accredited institution.
- Minimum 2 years business-to-business or pharmaceutical sales experience.
- Ability to travel locally/regionally; occasional overnights and weekend travel.
- Valid driverโ€™s license and willingness to drive (essential function).
- Leveling by experience: Immunization Specialist (grade 8) requires 2+ years; Senior Immunization Specialist (grade 7) requires 5+ years.

Preferred Qualifications:
- Minimum 2 years vaccines sales experience.
- Strong track record of high performance.
- Strong account-selling skills; business-to-business experience in healthcare.
- Demonstrated competency in science, business acumen, and customer engagement.
- Knowledge/experience in a healthcare setting.
- Demonstrated learning agility.

Key Skills/Competencies:
- Advanced business acumen and analytical skills.
- Self-directed, organized, and adaptable to change.
- Ability to impact/influence customers and mobilize action plans.
- Ability to identify issues and develop recommendations for timely, compliant resolution.

Location:
- Field-based; travel percentage determined by customer location relative to candidate geography.